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BMW Advertisement

Average: 4 (1 vote)

Effective?

Where Should Europe's Silicon Valley Be?

No votes yet

This article is based off Paul Graham's 'Can You Buy A Silicon Valley? Maybe' and 'How to Be Silicon Valley.'

The question is what city would be ideal to create Europe's Silicon Valley?

NyQuil Facebook Marketing

Average: 4.5 (2 votes)

This is the second best facebook marketing program I have seen (The first being the IKEA tag an item to own it campaign). First, it's a large brand that I recognize, but generally don't give a damn about. But I did notice a couple things

Facebook Group
They are marketing their facebook group, not trying to get me directly to their product. They are engaging me in an area I am comfortable with without forcing as much onto me.

FANS! 30,000 of them!

Product Placement

No votes yet

<140 Character Attention Span - Marketing in a New Era

Average: 5 (5 votes)

Vanessa
Why do some companies/people attract more press than others? Silly, Stupid, Simple, Stolen ideas always come out ahead. Why? (124 characters)

Ok. The first part was a challenge to myself, could I communicate the idea of this article in 140 characters of less? If you are reading this then I must have done well enough.

Sanity Check - That Great Business Idea That Wasn't

Average: 5 (1 vote)

Today I had one of those disheartening moments in an entrepreneur's life.


Simpsons did it.

The Failure of 'Minisites' and the Math Behind Them

Average: 5 (2 votes)

Minisites were the hottest thing for domainers for the past year or two. Everyone seemed to be jumping on the boat offering them for prices averaging low-mid $xxx. How come nobody was ever preaching about their success with them? If they were delivering value to domainers wouldn't you expect entire portfolios transformed into these silver bullets that would save domainers? That simply didn't happen, the only people making money were/are the ones offering the service.

Interview with Björn Almér

Average: 4.3 (6 votes)

I had the pleasure of being able to listen to Björn Almér and talk with him after about his startup experience with Barista Fair Trade Coffee, Sweden's 3rd largest coffee chain.

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