I was watching This Week in Startups (hat tip to Frank Schilling for the link) and there was a little segment about domain names. While interesting to hear the story it really wasn't the most interesting thing I heard in the talk. What he discovered about domain names was easily encompassed in the quote:
What is effective marketing today will not be effective tomorrow. - Michael Robertson
Some of my favorite lessons:
"It pays to do good and be good while running and doing your startup."
Fabulous, my registrar of choice, released an API today. Docs can be seen here. I think it's a great step forward for them and something I wish they had ages ago. It does appear they intentionally limited some of the API commands to keep it for users only (not resellers). I wonder if they will open it up more in the future?
Regardless, great work Fabulous!
This article is based off Paul Graham's 'Can You Buy A Silicon Valley? Maybe' and 'How to Be Silicon Valley.'
The question is what city would be ideal to create Europe's Silicon Valley?
This is the second best facebook marketing program I have seen (The first being the IKEA tag an item to own it campaign). First, it's a large brand that I recognize, but generally don't give a damn about. But I did notice a couple things
Facebook Group
They are marketing their facebook group, not trying to get me directly to their product. They are engaging me in an area I am comfortable with without forcing as much onto me.
FANS! 30,000 of them!
Why do some companies/people attract more press than others? Silly, Stupid, Simple, Stolen ideas always come out ahead. Why? (124 characters)
Ok. The first part was a challenge to myself, could I communicate the idea of this article in 140 characters of less? If you are reading this then I must have done well enough.
